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Trademark name Australia does not just help you to protect your brand identity and the ideas of your business but also helps you go through the whole process of application of Trademark. It is a hectic procedure considering all the research needed to be done with respect to the existing trademark in the industry. A right consultancy can help you get through with it. They provide you professional insights regarding your application, your eligibility for a particular trademark and what things could go right and what could go wrong.